Mobile Money and Financial Inclusion in Tanzania Challenge
Cash and prizes worth $2,250 USD
Predict who is more likely to use mobile money or other financial services
573 data scientists enrolled, 163 on the leaderboard
Financial ServicesPredictionStructured
26 March 2019—1 July 2019
97 days

Only 16.7% of the population in Tanzania has a bank account. But an additional 48.6% of Tanzanians who don’t have a bank account do have other types of formal financial services, primarily mobile money.

For people who have been traditionally excluded from the formal financial system in Africa and other developing markets, mobile money has become an important entry point to financial inclusion. While mobile money is a tool for transferring money among people and businesses/other institutions, it is increasingly becoming a platform for people to access a broad range of financial services, including savings, credit, and insurance.

The objective of this competition is to create a machine learning model to predict which individuals are most likely to use mobile money and other financial services (savings, credit, and insurance).

This model can help mobile money providers target new clients and markets across Tanzania more effectively, and also help financial services providers cross-sell other financial services (savings, credit, and insurance) to the existing mobile money customer base.

This competition is sponsored by HDIF, Data Lab Tanzania, and esri.

About HDIF (

HDIF is a Tanzanian non-profit organization that aims to identify and support innovations that have the potential to create social impact in education, health and, water, sanitation and hygiene (WASH) across Tanzania. With a focus on market driven solutions, HDIF catalyses the development, testing and scaling of innovative models of service delivery, information and communication technologies for development (ICT4D), and product solutions in health, education and WASH.

About Data Lab Tanzania (dLab) (

The Tanzania Data Lab (dLab) as an NGO, is a center of activity, connecting the data revolution to national priorities, global commitments and diverse programs and investments. This is done by enabling data analysis and use to become more prominent in decision making in Tanzania. The dLab activities include training in data literacy and analysis, focused content-area data analytics, and the development of “use cases” to showcase how data can be used to improve lives. The dLab will support the development of a roadmap, assisting the country to monitor progress toward meeting the Sustainable Development Goals (SDGs).

About esri (

As the global market leader in geographic information systems (GIS), Esri provides the world’s most powerful mapping and spatial analytics software to help organizations everywhere solve problems in real time. We help companies and organizations see data in new ways, improve operational and business results, and unlock their data’s full potential. Using our ArcGIS platform for location intelligence, our customers and users in manufacturing, retail, utilities, telecommunications, government, defense, and dozens of other industries visualize, interpret, analyze, understand and exploit all types of data.

Today, Esri software is deployed in more than 350,000 organizations including the world’s largest cities, most national governments, 75% of the Fortune 500, and more than 11,000 colleges and universities.