UmojaHack Africa 2021 #2: Sendy - Delivery Rider Response Challenge (INTERMEDIATE) by UmojaHack Africa
$3,500 USD
Can you predict who is the best delivery rider for an order placed via logistics company Sendy?
443 data scientists enrolled, 266 on the leaderboard
Customer serviceLogisticsPredictionStructured
27 March—28 March
30 hours

This is a private hackathon open to undergraduate and postgraduate students from African universities; see the full list of universities and university representatives here. If your university is participating you can reach out to them from 22 March for the secret code.

Find all the updates on UmojaHack here.

How to prepare for UmojaHack

  1. Add your university to your profile. Watch this YouTube video.
  2. Practice on a challenge and make your first Zindi submission. Watch this YouTube video.
  3. Make a team in preparation for UmojaHack. Watch this YouTube video.

Sendy links customers who have delivery needs with vetted transporters (from bikes to trucks), using a web and mobile application platform as well as an API. Customers select their vehicle of choice, get their price quote upfront and pay using various payment options. The system optimises the route and dispatches the order to the closest available drivers and riders (called Partners). The objective of this challenge is to create a machine learning model that will predict whether a rider will accept, decline or ignore an order sent to them. Picking the best rider to service the order will improve the experience of the customer and potentially save on time since the rider won’t cancel, creating a more efficient service overall.

The datasets provided by Sendy includes dispatch details and rider metrics based on orders made via the Sendy platform. The challenge is to predict whether a Partner will accept, reject or ignore an order that has been dispatched to them. A Partner will receive an order through the phone application and has a few seconds to accept the order. Alternatively, the Partner can actively reject the order. If the Partner doesn’t take an action we consider the order ignored. After a few seconds, Sendy will dispatch the order to the next available Partner.

The training dataset provided here is a subset of over 200 000 order dispatches and only includes direct orders (i.e. Sendy “express” orders) placed with bikes in Nairobi. All data in this subset have been fully anonymised while preserving the distribution.

About Microsoft (

Microsoft (Nasdaq “MSFT” @microsoft) enables digital transformation for the era of an intelligent cloud and an intelligent edge. Microsoft has operated in Africa for more than 25 years. In that time they have built strong partnerships across the continent, helped bridge gaps in infrastructure, connectivity and capability, and are working to empower countries in Africa to digitally transform while creating sustained societal impact. Earlier this year, Microsoft opened Africa’s first hyper-scale data centers in Johannesburg and Cape Town, South Africa. Most recently, the company also announced the opening of two Africa Development Centers in Nairobi and Lagos, where world class African talent can create innovative solutions for local and global impact.

About Standard Bank (

Standard Bank Group is a financial institution that offers banking and financial services to individuals, businesses, institutions and corporations in Africa and abroad. All Standard Bank products and services are based on a set of values that uphold the empowerment of their customers. Both internally, and in daily engagement with their clients we foster transparency, innovation, accountability and superior service.

About InstaDeep (

InstaDeep delivers AI-powered decision-making systems for the Enterprise. With expertise in both machine intelligence research and concrete business deployments, we provide a competitive advantage to our customers in an AI-first world. As one of the leading AI companies in Africa, InstaDeep knows first-hand what African talent is truly capable of.

InstaDeep has more than 120 employees spread across its headquarters in London, and offices in Paris, Tunis, Dubai, Lagos and Cape Town. In addition to its connections to African educational institutions, the company also possesses strong ties to elite French schools and top rated universities in the UK. To apply: and

About Sendy (

Sendy is a business-to-business platform established in 2014, to enable businesses of all types and sizes to transport goods more efficiently across East Africa.

The company is headquartered in Kenya with a team of more than 100 staff, focused on building practical solutions for Africa’s dynamic transportation needs, from developing apps and web solutions, to providing dedicated support for goods on the move.

Currently operating in Kenya and Uganda, Sendy is expanding to Nigeria and Tanzania, to enable thousands more businesses to move volumes of goods easily, anywhere, at any time. Sendy aggregates a pool of delivery options from 28 ton, 14 ton, 5 ton trucks to pick up trucks, vans and motorcycles.

“At Sendy, we’re on a mission to change the lives of everyone we touch; from patients who rely on regular medicine at the local pharmacy to farmers who urgently need to move their produce to silos, we are offering a service that African companies can depend on. We are building a platform to tackle logistic challenges that business across Africa face on a day to day basis.”